Elisa brings extensive experience in content creation and digital marketing for a number of leading e-commerce brands both at home and abroad. She helped launch the US branch of Munich-based fashion company Stylight, worked alongside the design and marketing team to reimagine Tarte Cosmetic’s digital branding and championed ModCloth’s ground-breaking Be the Buyer program. Eventually, she realized it wasn’t so much the product that inspired her most, it was the ability to make people -- particularly women -- feel refreshed, powerful and appreciated.
After a whirlwind few years, this realization has led her back to her adopted hometown of Pittsburgh where she now heads up marketing at Truefit, a local software development firm who focuses on technology that makes a positive impact in the world. She is also on the board of Style 412, a council that aims to champion the value of local style-related verticals through equitable economic growth and infrastructure for local entrepreneurs.
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